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Maximizing Conversions: The Art of Conversion Rate Optimization

Maximizing Conversions: The Art of Conversion Rate Optimization

by Phill Bernier | Jul 23, 2024 | website-design

The goal of conversion rate optimization, or CRO, is to increase the proportion of website visitors that complete a desired action, like buying something, subscribing to a newsletter, or completing a contact form. Optimizing a website’s overall performance and...
Creating a Responsive Design: The Key to Mobile-friendly Websites

Creating a Responsive Design: The Key to Mobile-friendly Websites

by Phill Bernier | Jul 7, 2024 | website-design

A web design technique called responsive design ensures that pages display properly across a range of window or screen sizes & devices. This implies that the website will adjust to fit the screen size of the device being used to view it, be it a smartphone,...
Mastering Wireframing: The Key to Effective Design

Mastering Wireframing: The Key to Effective Design

by Phill Bernier | Jul 5, 2024 | website-design

Since wireframing acts as the website or application’s blueprint, it is an essential step in the design process. It is a schematic drawing that shows how a digital product is organized and composed, including where interactive features, content, and navigation...
The Art of Typography: Crafting Visual Communication

The Art of Typography: Crafting Visual Communication

by Phill Bernier | Jul 3, 2024 | website-design

The art & practice of arranging type to make written language readable, aesthetically pleasing, and legible when displayed is known as typography. Typefaces, point sizes, line lengths, line and letter spacing, and modifying the distance between letter pairs are...

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